Homeboy Industries

This collaborative project formed design elements to celebrate 25 years of service to Los Angeles and the anti-gang community. We emphasized the hope, kinship and love that Homeboy Industries has demonstrated to make a positive change in Los Angeles.

Within Homeboy Industries, one social enterprise is the Homegirl Café and Bakery. The coffee cup sleeves resonate with positive messages to remind people what Homeboy is really about and the impact that Father Greg, the founder, has made within the community.

Because Homeboy Industries also has a silkscreen and embroidery division, custom t-shirts and tote bags celebrate 25 years of service and change. The first shirt design is a bike pattern, referencing how Father Greg first started working with gangs by riding around neighborhoods on his bike. The second shirt is a jersey style t-shirt design to commemorate 25 years of hope through Homeboy Industries.